{"id":157,"date":"2021-10-03T21:09:24","date_gmt":"2021-10-03T21:09:24","guid":{"rendered":"https:\/\/murphybusiness.com\/emeraldcoast\/?p=157"},"modified":"2021-10-25T21:16:40","modified_gmt":"2021-10-25T21:16:40","slug":"how-brick-and-mortar-retail-can-adapt-to-new-shopping-patterns","status":"publish","type":"post","link":"https:\/\/murphybusiness.com\/emeraldcoast\/how-brick-and-mortar-retail-can-adapt-to-new-shopping-patterns\/","title":{"rendered":"How Brick and Mortar Retail Can Adapt to New Shopping Patterns"},"content":{"rendered":"<p><span style=\"font-weight: 400\">The brick-and-mortar retail industry has gone through drastic changes, particularly since COVID-19. More and more people are shopping online, which has left many brick-and-mortar retail stores struggling to adapt. Learn some strategies that brick-and-mortar retail stores can use to compete against online retailers instead of <\/span><a href=\"https:\/\/murphybusiness.com\/emeraldcoast\/services\/sell-a-business\/\"><span style=\"font-weight: 400\">selling their business<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-163 size-medium\" src=\"http:\/\/murphybusiness.com\/emeraldcoast\/wp-content\/uploads\/sites\/310\/2021\/10\/Screen-Shot-2021-10-25-at-5.14.00-PM-300x213.png\" alt=\"New Shopping Patterns\" width=\"300\" height=\"213\" srcset=\"https:\/\/murphybusiness.com\/emeraldcoast\/wp-content\/uploads\/sites\/310\/2021\/10\/Screen-Shot-2021-10-25-at-5.14.00-PM-300x213.png 300w, https:\/\/murphybusiness.com\/emeraldcoast\/wp-content\/uploads\/sites\/310\/2021\/10\/Screen-Shot-2021-10-25-at-5.14.00-PM-768x546.png 768w, https:\/\/murphybusiness.com\/emeraldcoast\/wp-content\/uploads\/sites\/310\/2021\/10\/Screen-Shot-2021-10-25-at-5.14.00-PM.png 866w\" sizes=\"auto, (max-width: 300px) 85vw, 300px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400\">Why Are More People Shopping Online?<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">The main reason people are starting to shop more online and less at brick-and-mortar retail stores is convenience. Consumers can shop on the go from their phones or computers. Additionally, eCommerce sites like Amazon and eBay have invested billions of dollars to improving user experience.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">However, there are still benefits to shopping in-person that brick-and-mortar retailers can leverage.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400\">How Brick-and-Mortar Retailers Can Adapt to New Shopping Patterns<\/span><\/h2>\n<p>&nbsp;<\/p>\n<h3><b>Use Your Physical Location to Your Advantage<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">While online shopping has become a convenient solution for many consumers, there&#8217;s still tremendous value in being able to touch, feel, and see a product in person. Consumers want to know what they&#8217;re buying, and the best way to do that is by visiting a physical location.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">If brick-and-mortar retail stores can use their real estate effectively, then they can create experiences that can&#8217;t be replicated online. Obviously, retailers should do everything they can to make those experiences as safe as possible. Offering hand sanitizer and enforcing six-feet guidelines will make customers feel comfortable as they shop.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Take a Hybrid Approach to Retail<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">Expanding to an online platform can <\/span><a href=\"https:\/\/murphybusiness.com\/emeraldcoast\/\"><span style=\"font-weight: 400\">help your business<\/span><\/a><span style=\"font-weight: 400\">. As mentioned above, selling your merchandise online won&#8217;t replace the benefits of shopping in person. However, it creates another option for consumers.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The idea isn&#8217;t that you&#8217;ll fully transition into an online retailer. In fact, a website for your brick-and-mortar retail store can engage consumers online so that they eventually come into your store.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Use Technology Effectively in Brick-and-Mortar Stores<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">Technology has revolutionized many industries, including the shopping industry. In fact, brick-and-mortar retailers can use technology to their advantage in many ways.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Many brick-and-mortar stores are using cashless systems because they offer several benefits that will help increase sales and protect customers at the same time. If your business accepts Apple or Google Pay, customers will only need their cell phones to process payments.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400\">What If I Need to Sell My Brick-and-Mortar Retail Store?<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">There&#8217;s no denying that online shopping has had a tremendous impact on brick-and-mortar retail stores over the past decade or so. While the future of online shopping isn&#8217;t certain, there are ways that brick-and-mortar retail businesses can thrive in this environment. Still, as a business owner, it&#8217;s vital to keep all of your options open.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">Whether you&#8217;re considering expanding, selling, or <\/span><a href=\"https:\/\/murphybusiness.com\/emeraldcoast\/services\/buy-a-business\/\"><span style=\"font-weight: 400\">buying a business<\/span><\/a><span style=\"font-weight: 400\">, call Murphy Business and Financial Services LLC today at <\/span><a href=\"tel:850-374-8884\"><span style=\"font-weight: 400\">850-374-8884<\/span><\/a><span style=\"font-weight: 400\"> and see how our advisory services can benefit you and your business.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The brick-and-mortar retail industry has gone through drastic changes, particularly since COVID-19. More and more people are shopping online, which has left many brick-and-mortar retail stores struggling to adapt. Learn some strategies that brick-and-mortar retail stores can use to compete against online retailers instead of selling their business. &nbsp; &nbsp; Why Are More People Shopping &hellip; <a href=\"https:\/\/murphybusiness.com\/emeraldcoast\/how-brick-and-mortar-retail-can-adapt-to-new-shopping-patterns\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;How Brick and Mortar Retail Can Adapt to New Shopping Patterns&#8221;<\/span><\/a><\/p>\n","protected":false},"author":74,"featured_media":163,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"class_list":["post-157","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Brick and Mortar Retail Can Adapt to New Shopping Patterns - https:\/\/murphybusiness.com\/emeraldcoast<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/murphybusiness.com\/emeraldcoast\/how-brick-and-mortar-retail-can-adapt-to-new-shopping-patterns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Brick and Mortar Retail Can Adapt to New Shopping Patterns - https:\/\/murphybusiness.com\/emeraldcoast\" \/>\n<meta property=\"og:description\" content=\"The brick-and-mortar retail industry has gone through drastic changes, particularly since COVID-19. 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