$109,000
Business Type: Internet Related / E-commerce/Internet Shopping; Retail Miscellaneous / Apparel/Accessory Shops
Internet Related / E-commerce/Internet Shopping; Retail Miscellaneous / Apparel/Accessory Shops
This home-based business designs and markets gardening gear and lifestyle accessories aimed at hobbyist gardeners and homesteaders across the U.S. The flagship product is a wearable harvesting apron that improves efficiency when gardening, harvesting and doing yard work. Additional products include a waist-style apron, one tailored for egg collection, and complementary tools and accessories. With fulfillment outsourced and no employees or contractors, the company is well positioned for a buyer seeking a flexible, online-based operation with operational simplicity and brand equity already in place. The company sells both direct-to-consumer and through select retailers, supported by a robust digital presence, influencer marketing strategy, and a highly engaged brand ambassador program. With top-tier product rankings on major e-commerce platforms and recurring seasonal demand, the business benefits from a loyal customer base, a recognized brand identity, and multiple paths for growth — including expanded wholesale, new product development, and deeper penetration into existing retail channels. The Seller's Discretionary Earnings (SDE) shown is for a full-time owner-operator and includes a lease rate of $4,293 annually for a 200 sq. ft. storage facility. A new owner with sufficient storage space on site to store inventory would not incur this lease rate.
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